Webpages

Take the Google Local fast-track to SEO success

In the second half of 2008, Google started including Google Local listings in their results when they believed that you were doing a commercial search (”pizza”) instead of a regular content search.
This week they stepped it up, including Google Local results for just about any search you do. This is a game changer.
Last year I [...]

Facebook, here’s an easy one: separate Friends from Fans

Recently I’ve been trying to encourage Facebook to reverse their trend of constantly degrading the FB user experience, and my method has been to try to get people to chime in and offer up user experience improvement suggestions.
Here’s an easy but crucial user experience improvement for Facebook to implement: separate out Friends from Fans in [...]

Why Google is giving away the farm to small businesses

Today when I logged into my Gmail account, I was greeted with an invitation to try Video Chat, another service being rolled out by Google in their attempt to have users integrate Google into every aspect of their online experience. 
Google is certainly not the first company to try this.  AOL, Microsoft and Yahoo have all [...]

Facebook needs a User Experience intervention

Over the past few months, Facebook has done a major update to their site interface, followed by a few smaller changes. Many of these updates have been broadly panned, Facebook groups have sprung up against the changes, and articles have been written criticizing the choices made by Facebook.
Why such a negative reaction?  Poor User Experience. [...]